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16:9 1920×1080 Slide 2 PROBLEM / OPPORTUNITY for Marketing Intelligence Brief. Keep existing layout,

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2026.07.11
A five-stage marketing visual funnel with Scandinavian editorial design style, restrained and architectural, no decorative elements. Brand colors: #F6F3ED, #1A1A1A, #4C4C4C, #D4BFA8, #a35d26. Typography: Libre Bodoni headings, Inter body text. Funnel stages top to bottom: 1. "Awareness" - Channels: TikTok organic, Micro-creator seeding. Description: Sofia discovers the product during her nap-window TikTok scroll. The fold-reveal names her problem before she knows she has one. Zero prior intent required. 2. "Consideration" - Channels: Google SEO, GEO, SEM (Month 3+), WooCommerce blog. Description: Sofia migrates to Google to validate. She searches "foldable warming tray BPA-free." She reads Article 03 on material safety. 3. "Purchase" - Channels: AliExpress listing, WooCommerce /spatial-edit, SEM landing page (Dual-channel). Description: Sofia clicks the AliExpress link or the WooCommerce product page. She reads 166 reviews. She adds to cart. Guest checkout. 4. "Retention" - Channels: Email flows (Mailchimp), Post-purchase sequence, ElevenLabs support chat. Description: Order confirmation → welcome email → usage tips → review request at Day 7. Support chat answers product questions. 5. "Advocacy" - Channels: UGC affiliate code, WhatsApp Mom Tribe, TikTok reshare. Description: Sofia films the fold, shares in WhatsApp group, tags the AliExpress link on TikTok. 10% referral affiliate code formalises organic sharing. UGC feeds back to Awareness. Funnel shape with all text clearly labeled.A five-stage marketing visual funnel with Scandinavian editorial design style, restrained and architectural, no decorative elements. Brand colors: #F6F3ED, #1A1A1A, #4C4C4C, #D4BFA8, #a35d26. Typography: Libre Bodoni headings, Inter body text. Funnel stages top to bottom:
1. "Awareness" - Channels: TikTok organic, Micro-creator seeding. Description: Sofia discovers the product during her nap-window TikTok scroll. The fold-reveal names her problem before she knows she has one. Zero prior intent required.
2. "Consideration" - Channels: Google SEO, GEO, SEM (Month 3+), WooCommerce blog. Description: Sofia migrates to Google to validate. She searches "foldable warming tray BPA-free." She reads Article 03 on material safety.
3. "Purchase" - Channels: AliExpress listing, WooCommerce /spatial-edit, SEM landing page (Dual-channel). Description: Sofia clicks the AliExpress link or the WooCommerce product page. She reads 166 reviews. She adds to cart. Guest checkout.
4. "Retention" - Channels: Email flows (Mailchimp), Post-purchase sequence, ElevenLabs support chat. Description: Order confirmation → welcome email → usage tips → review request at Day 7. Support chat answers product questions.
5. "Advocacy" - Channels: UGC affiliate code, WhatsApp Mom Tribe, TikTok reshare. Description: Sofia films the fold, shares in WhatsApp group, tags the AliExpress link on TikTok. 10% referral affiliate code formalises organic sharing. UGC feeds back to Awareness. Funnel shape with all text clearly labeled.
制作一张美观专业的B2B GEO四大核心策略框架信息图,主标题为"B2B GEO 的四大核心策略框架",突出展示策略一"Prompt Map(提示词映射)—— 从关键词到对话意图",包含说明文字:传统SEO的'关键词研究'在B2B GEO中已失效。B2B买家不是搜索关键词,而是向AI提出完整的业务问题。 展示Prompt Map构建方法:从销售团队提取真实问题,收集销售团队收到的top 50客户问题,记录客户在购买前问过的具体对话,分析CRM中'客户来源'字段的自然语言描述,分类查询类型。 包含完整的查询类型表格: 查询类型 | 示例 | 对应内容资产 | 优化优先级 品类查询 | "适用于 [使用场景] 的优质 [服务类型]" | 行业解决方案页、对比指南 | ★★★★★ 比较查询 | "[你的品牌] 对比 [竞品]" | 诚实对比页、差异化定位 | ★★★★★ 问题查询 | "适用于 [使用场景] 的优质 [服务类型]" | 思想领导力、方法论指南 | ★★★★☆ 技术查询 | "该产品是否支持该功能?" | 技术文档、API 文档、FAQ | ★★★★☆ ROI 查询 | "[解决方案]的投资回报率是多少?" | 案例研究、ROI 计算器 | ★★★★☆ 实施查询 | "实施工作需要多长时间?" | 实施指南、客户成功案例 | ★★★☆☆ 最后包含:构建 Prompt-Content 映射矩阵,每个高频 prompt 对应一个专门优化的内容资产,内容标题应直接镜像 prompt 语言,内容首段(40-60 词)应直接回答该 prompt。 整体设计简约商务,科技感,信息层级清晰,排版美观,深蓝色主色调,适合商业咨询展示。制作一张美观专业的B2B GEO四大核心策略框架信息图,主标题为"B2B GEO 的四大核心策略框架",突出展示策略一"Prompt Map(提示词映射)—— 从关键词到对话意图",包含说明文字:传统SEO的'关键词研究'在B2B GEO中已失效。B2B买家不是搜索关键词,而是向AI提出完整的业务问题。
展示Prompt Map构建方法:从销售团队提取真实问题,收集销售团队收到的top 50客户问题,记录客户在购买前问过的具体对话,分析CRM中'客户来源'字段的自然语言描述,分类查询类型。
包含完整的查询类型表格:
查询类型 | 示例 | 对应内容资产 | 优化优先级
品类查询 | "适用于 [使用场景] 的优质 [服务类型]" | 行业解决方案页、对比指南 | ★★★★★
比较查询 | "[你的品牌] 对比 [竞品]" | 诚实对比页、差异化定位 | ★★★★★
问题查询 | "适用于 [使用场景] 的优质 [服务类型]" | 思想领导力、方法论指南 | ★★★★☆
技术查询 | "该产品是否支持该功能?" | 技术文档、API 文档、FAQ | ★★★★☆
ROI 查询 | "[解决方案]的投资回报率是多少?" | 案例研究、ROI 计算器 | ★★★★☆
实施查询 | "实施工作需要多长时间?" | 实施指南、客户成功案例 | ★★★☆☆
最后包含:构建 Prompt-Content 映射矩阵,每个高频 prompt 对应一个专门优化的内容资产,内容标题应直接镜像 prompt 语言,内容首段(40-60 词)应直接回答该 prompt。
整体设计简约商务,科技感,信息层级清晰,排版美观,深蓝色主色调,适合商业咨询展示。